MANDATE:
This innovative and cutting-edge technology firm wanted to create a buzz and have maximum impact at their first time attending Cannes Lions. They wanted to throw the best party in Cannes and Clik delivered just that.
OUTCOME:
In the competitive landscape that is Cannes Lions, this is no easy feat! The first challenge was to find the best venue. The Place de la Castre overlooks the city and everyone in Cannes saw the incredible lightshow we designed. The next challenge was to create an atmosphere of pure entertainment. From the laser tunnel and massive, immersive architectural mapping on the 14th century old wall of the castle to the Japanese performance artist flown in from Tokyo, the Indie Rock band from Brooklyn to the local Drag Queens, it was an unforgettable night. One guest commented to the Madhive CEO, “It’s one thing to have great entertainment and it’s another thing to have an epic venue, but it’s a WHOLE OTHER LEVEL to create the energy that was up here tonight.”